
The Grey Brief
Insights to help business owners scale smarter, plan better, and navigate strategic transitions.
The 5 Reports Every Ops Manager Should Review Weekly
Most operators track lagging financials—but ignore the five weekly reports that buyers actually care about. Here's how to fix that—and where to start today.
Why Some Businesses Get Bought—And Others Get Studied Then Passed
Growth, margin, and clean books aren’t enough. This article breaks down why buyers walk away from businesses that look great—and what separates the ones that actually get bought.
Where to Look First: 7 Places Value Leaks in Service Businesses
Most founders don’t know where their business is leaking value—until a buyer shows them. This article highlights seven areas where operational drag shows up and how to fix them before it gets priced in.
You’re Not Building a Business—You’re Building a Case for Value
You’re not just running a business—you’re building a case that buyers will underwrite. This article breaks down how to frame operations, margin, and systems in a way that maximizes enterprise value.
Your P&L Looks Fine—But the Field Is Bleeding Margin
Your financials might look strong—but margin erosion starts in the field. Learn how to track job-level profitability, control operational complexity, and protect enterprise value.